The University of Michigan's consumer sentiment report continues to show improvement. Last week's preliminary sentiment report for December increased to 74.2, exceeding expectations by 1.7 points. Consumer sentiment tends to lead the market by several months; thus, continued improvement in sentiment could be positive for the market. If consumers remain more optimistic, this is likely to have a positive impact on the personal consumption component of GDP.
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| From The Blog of HORAN Capital Advisors |
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